Alicia Gaines is a Chicago-based creative director and designer, with thirteen years experience making award-winning brand identities, creative direction, strategy, retail package design & illustration.
Pitchfork Music Festival 2022
Creative direction, design, and illustration for the 2022 Pitchfork Music Festival.
Unbodied
Unbodied is a newsletter and community looking at the body in unconventional ways to discuss its purpose, its fury, its difficulties, its deterioration, and its beauty to produce powerful, tangible things that help others heal.
The Brewed
Identity design and custom letterset for horror-themed coffee shop The Brewed.
HALF ACRE BEER CO.
Package design, illustration and launch collateral for Half Acre Beer Co.’s People Power Beer benefitting the ACLU.
MAJANS SNACKS
A new identity for Australian snack brand Majans, with strategy and design work for the company to distinguish and separate their product lines. Work done while at Bluedog Design.
WATT NATURAL ENERGY
Design & positioning done for Watt Natural Energy for US launch. Graphis Annual Silver Winner. Work done while at Alchemy Design Bureau.
THE INTERNATIONAL SOCIETY
FOR STEM CELL RESEARCH
Identity and campaign work done for ISSR to distinguish their Regional Forum Series from the rest of their conferences. Introducing a duotone look and feel and strict architecture, many regional meetings could happen in one year without confusion, while at the same time holding together as a connected series. Work done while at Alchemy Design Bureau.
NYSSA FOURTHWEAR
Illustration suite and color strategy for Nyssa Fourthwear, a line of solutions for postpartum recovery.
Overrun Booking
A bold and trustworthy rebrand for NYC-based Overrun Booking, complete with collateral for artist announcements, contracts, and other B2B and B2C pieces of communication.